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Venue technology · Built for anywhere people gather

We build the logic behind brilliant venues.

VenueLogic is the company behind INCAPTIV, the platform that turns guest Wi‑Fi into revenue, audiences and a live picture of how people move.

50+

venues powered

1M+

Wi‑Fi sessions a month

99.95%

uptime SLA

10+

Wi‑Fi vendors supported

  • Stadiums
  • Airports
  • Shopping malls
  • Hotels & resorts
  • Arenas
  • Transit hubs
  • Convention centres
  • Hospitals
  • Theatres
  • Universities
  • Restaurants & bars
  • Museums
  • Offices
  • Smart cities

[01] What we do

Venues are full of people, screens and signals. We make them work together.

We design, build and run our own software, end to end. One team, one platform, and a firm belief that the network a venue already owns should be earning its keep.

01

Build

We design, engineer and operate our own cloud platform in-house, so we can move fast and fix things properly.

02

Connect

Our software plugs into the networks venues already own, from any major vendor. No new hardware, no rip-and-replace.

03

Prove

Every connection, impression and footstep becomes a number someone can act on: sponsors, operators and commercial teams alike.

[02] Our flagship product

Turn guest Wi‑Fi into revenue and insight.

A cloud platform that plugs into the Wi‑Fi a venue already runs and turns it into a branded guest journey, a sellable media channel and a live picture of how people move. No new hardware. No rip‑and‑replace.

  • Wi‑Fi Engagement
  • Advertising
  • Spatial Analytics
  • People Counting

[03] In good company

Trusted where the crowds are loudest.

Arenas, sports clubs, airports, concert halls, event spaces and more run their guest Wi‑Fi on technology we build.

  • Southampton F.C.
  • AFC Bournemouth
  • AO Arena
  • OVO Arena Wembley
  • Utilita Arena Sheffield
  • Leeds Bradford Airport
  • First Direct Arena
  • P&J Live
  • The Bridgewater Hall
  • Utilita Arena Newcastle
  • Utilita Arena Cardiff
  • Vaillant Live
  • World Snooker Tour
  • Motorpoint Arena Nottingham
  • National Ice Centre
  • York Barbican
  • Tyne Theatre & Opera House
  • Boiler Shop
  • Saltbox
  • Conservative Party
  • Labour Party

[04] Where we work

Anywhere people gather.

If a space has crowds and enterprise Wi‑Fi, our technology can make it pay and make it smarter, in any country and any language. Hover a tile for the analytics angle.

  • 01

    Stadiums & arenas

    Sponsor-led journeys that scale to tens of thousands of fans on event day.

    Balance concourse queues and place concessions where crowds gather.

  • 02

    Airports & transport hubs

    Fast, multilingual onboarding for travellers, with retail and partner offers.

    Understand dwell around retail and gates, and staff to real passenger flow.

  • 03

    Shopping malls & retail

    Promote stores and offers to shoppers the moment they arrive.

    Measure footfall, capture rate and how long shoppers stay.

  • 04

    Hotels & resorts

    Branded guest Wi-Fi with upsells, premium tiers and loyalty sign-up.

    See how lobbies, pools, restaurants and spas are really used.

  • 05

    Conference & exhibition centres

    Event-specific journeys with exhibitor and sponsor exposure built in.

    Measure hall and stand popularity, and give exhibitors proof of footfall.

  • 06

    Theatres & live entertainment

    On-brand Wi-Fi that grows audience lists between shows.

    Understand arrival peaks, interval rushes and bar demand.

  • 07

    Museums & attractions

    Welcome visitors with guides, tickets, memberships and gift shop offers.

    See which galleries and exhibits draw visitors, and for how long.

  • 08

    Hospitals & healthcare

    Free Wi-Fi for patients and visitors, with wayfinding and service information.

    See how waiting areas and corridors are used to improve patient flow.

  • 09

    Universities & campuses

    Onboard guests, visitors and event attendees alongside your staff network.

    Understand how libraries, lecture halls and study spaces are used.

  • 10

    Workplaces & offices

    Professional visitor Wi-Fi with terms, branding and data capture.

    Right-size floors and meeting spaces from real occupancy data.

  • 11

    Hospitality & restaurants

    Grow your guest list and drive repeat visits across every site.

    Compare busy times and dwell across locations and brands.

  • 12

    Cities & public spaces

    Public Wi-Fi for town centres, parks and transit that pays for itself.

    Understand how people use streets, squares and public spaces.

[05] How we work

Live in days. Partners for years.

We’re not a faceless SaaS login. Every venue gets a team that knows it by name, from first call to the hundredth campaign.

More about us
  1. Listen

    01/04

    We start with your venue, your audience and what success looks like for your commercial and operations teams.

  2. Configure

    02/04

    Journeys, branding, targeting, data capture and reporting, tailored zone by zone, on the network you already have.

  3. Launch

    03/04

    Most venues are live within about a week. No infrastructure changes, no new access points.

  4. Grow

    04/04

    A dedicated account team helps you sell sponsorship, sharpen campaigns and get more from your data, season after season.

[06] Better together

Plays nicely with the kit you already have.

We’re an HPE technology partner and work with every major enterprise Wi‑Fi vendor, plus the CRM and ticketing tools venues rely on.

See our partners
HPETechnology partner
  • HPE Aruba Networking
  • Cisco
  • Cisco Meraki
  • Ruckus
  • Fortinet
  • Extreme Networks
  • Ubiquiti UniFi
  • Cambium Networks
  • Zyxel Nebula
  • MikroTik

[ Let’s talk ]

Got a venue? Let’s make it clever.

Whether you run one hotel or a global portfolio of venues, sell media, or build networks for a living, we’d love to hear what you’re working on.